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latest on the blog

Epic Guide to Creating Your 2018 Content Strategy

You'd think that as a content strategist who helps her clients manage successful content strategies and workflows that I'd have this all down for myself, right? That's not always the case. That shoemaker's children's shoe idiom strikes again. Now I started...

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Power of Gratitude: 6 Creative Thank-You’s

When I hear people talk about the best tools for business growth and creating customer loyalty, I can’t help but smile. Because among the lists of complicated 10-step marketing plans and expensive apps, there’s a simple, super effective one that so many...

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How to Create a Content Bank (+ Free Trello Template)

My favourite resource for getting more out of the content I create is a content bank. Your biggest opportunity isn’t creating more content, or creating a new type but it’s doing more with the content you’ve already created. So many entrepreneurs don’t...

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